Barbie at New York Fashion Week

Barbie® makes her Mercedes-Benz Fashion Week debut as she celebrates 50 years as a fashion icon! This Valentine’s Day, 50 renowned fashion designers will be showcasing real-size, Barbie™-inspired looks in this epic event. The February 14th (3 p.m.) runway show – packed with lots of eye candy, a surprise visit from Ken (it’s Valentine’s Day!) and more! This magnificent event will showcase 50 years of fashion—past, present, and future with Barbie as the muse. The world’s biggest names in fashion showing at this event include, Vera Wang, Diane von Furstenburg, Calvin Klein, Michael Kors, Tommy Hilfilger, Badgley Mischka, Alexander Wang and many more, are coming out to showcase their one-of-a-kind creations and celebrate Barbie’s® head turning style.

Stylist Patti Wilson will curate and style the entire show – which features 50 different models – using custom-designed accessories include handbags by Rafe, jewelry and sunglasses by Bulgari and jewelry by Alan and Layna Friedman. Even the models are among the top girls in the business, including several famous names.

As a sponsor of Mercedes-Benz Fashion Week, Barbie® will become larger than life through an art installation at the famous Bryant Park Fountain in the lobby of the Tents. The highlight of the fountain is a 5-foot-tall installation of Barbie™ Pink 3D letters filled with nearly 400 Barbie dolls. Each letter represents a decade and is filled with one of the most iconic Barbie dolls ever — from the 1959 original “Teenage Fashion Model” Barbie® doll, to the 1986 Barbie® & The Rockers. Additionally, 4 Rootstein Barbie™ Mannequins – each standing over 6-feet-tall – are styled in custom made black-and-white bathing suits, jewelry & accessories inspired by the original 1959 Barbie® doll. On the back of the fountain, five stunning photographs fill a Barbie™ pink wall and capture the iconic 1959 Barbie® doll as you have never seen her before. Each is professionally styled and shot by Mattel photographers. Finally, the fountain is filled with a pool of Barbie™ Pink shiny apples as a tribute to Barbie’s® arrival to NY & her love for the Big Apple! More than 2,800 apples were used.